Holiday Marketing
Halloween is just around the corner. Is your email marketing strategy ready to make the most of the biggest Halloween yet? To help you out, we’ve compiled a list of 100 halloween email subject lines to treat (not trick!) your audience. This spooky holiday is always a big one for shoppers. Still, Halloween 2021 is expected to be record-breaking in terms of spending and the number of people celebrating. The National Retail Federation found that 82% of households with kids plan to celebrate Halloween this year. For the first time, per person spending for the holiday is expected to surpass $100. In fact, they estimate that Americans will spend around $10.1 billion on Halloween 2021. To get ready for this year’s spooktacular holiday, your email marketing will need to be on point. Below, you’ll find 100 halloween email subject lines divided into four categories: Attention grabbing subject linesSubject lines…
Holidays, already? If you’re the type that likes to plan ahead, absolutely. There’s no better time than now to start thinking about how you’ll take advantage of the biggest spending season of the year. Let’s make sure you get your piece of the holiday pie. Table of ContentsWhat are the key dates you should include in your holiday email marketing plan?Choose the days that make the most sense for your business.What emails should I plan to send?Why should I use the three-email series for holiday email marketing?Start your holiday email planning now. What are the key dates you should include in your holiday email marketing plan? Aside from the typical events like Halloween, Thanksgiving, Hanukkah, and Christmas, you’ll also want to take advantage of shopping and giving days like: Black Friday, November 26, 2021Small Business Saturday, November 27, 2021Cyber Monday, November 29, 2021Giving Tuesday, November 30, 2021 Choose the days…
Oh my gosh! It’s already time to talk about November holidays and newsletter ideas! I can’t believe it! Wow! Time has really flown this year and now we’re already facing the big holiday season. While it may seem daunting, it doesn’t have to be. You don’t have to compete with all of the big-box stores during the mad crush of Thanksgiving weekend. Instead, encourage your customers to shop early — and potentially save more — by celebrating some of the other holidays that November has to offer. For instance, if you sell books, paper, or anything writing-related — including tutoring services or online education — have your biggest sale on National Author’s Day (Nov. 1st). Want to make fun of the chaos that the holidays bring every year? Celebrate Chaos Never Dies Day (Nov. 9th) with a lighthearted approach and a “clearance” sale to clear the chaos. Honestly, if you…
Instagram has become an important part of holiday shopping. People look to Instagram for shopping inspiration, holiday specials, and creative gift-giving ideas. So how can you capture the attention of holiday shoppers on Instagram? Visual content is the way to go! Photos, videos, and word images (text overlayed on a photo or background design) will help your holiday marketing stand out and encourage busy consumers to shop with you. More than half of customers are influenced by product images, so don’t underestimate the impact images can have on your holiday sales. Instagram is the perfect platform to show off all the exciting things you have going on for the holiday season. It’s all about the visual, and if you use it the right way, it can be a great avenue for people to discover your business. It’s also incredibly easy to use, and can help you create professional-looking images that…
Is email marketing part of your holiday marketing plans? If you’ve never thought about sending anything more than an annual holiday letter out to your email contacts, now’s the time to rethink that plan. When done right, email marketing can have a major impact on your holiday sales and end-of-year donations. Not sure how to fit email into your holiday marketing plans? We’ve got you covered! Not only are we going to cover how to get ready and how to strategize your holiday email marketing campaigns but we’re also going to provide some great ideas and examples to get you started. Table of ContentsGet ready for your holiday email marketingStrategize your holiday email marketingHoliday email marketing ideas with examplesStart your holiday email marketing today! Get ready for your holiday email marketing We all know how busy the holiday season is and that it can get really hectic really fast. That’s…
The holidays are rapidly approaching, and the holiday season is big business! Americans spent over $789 billion during the 2020 holiday season, and industry experts predict ecommerce sales will top $210 billion, growing nearly 15 percent over last year. Not only is it the season for giving, but it’s also the most important stretch of the year for many small business owners. The holiday months can make or break our entire fiscal year and hopefully set us up for success in 2022. What many small business owners don’t realize is that many American consumers start their holiday shopping in the Fall. In fact, each year about 40 percent of holiday shoppers start the process before Halloween. That means 4 out of 10 potential customers are starting to explore and evaluate their options right about now. They’ll start to discover new products and services by watching videos on YouTube, or reading…
With the holiday season on the horizon, you’re probably starting to think about the seasonal emails you’ll send to your subscribers. To help make your life easier, we’ve got great free holiday email templates for you to choose from. The run-up to Christmas includes numerous holiday shopping days that your business can capitalize on — and when it comes to sending marketing emails around these events your holiday email design can make all the difference. But, no need to panic! To save you time and effort we’ve created a range of free email templates to help your business tap into the festive spirit. Holiday Email Templates for Your Year-end Campaigns Sendinblue has created festive templates that are beautifully themed for Thanksgiving, Black Friday, Cyber Monday, Christmas, and New Year’s. These responsive holiday newsletter templates enable you to build the perfect campaign in minutes, with different designs to fit the aim…
Let’s be honest: small businesses have a lot of competition during the holiday season. For the “big guys,” waiting for the end of November is fine. They can unleash an onslaught of commercials, billboards, radio jingles, newspaper flyers, magazine spreads, and big money sponsorships for those holiday TV movies we’ve all seen 10,000 times. And it works—every year. But for small businesses, success around the holidays means getting customers ready early, even when they may be reluctant to do so. You may not have a million-dollar TV budget or Grammy-worthy holiday jingles to do it, but you do have the power of social media and email marketing. Here are eight holiday marketing tips for using email and social media to help you stand out from the “big guys.” Table of Contents1. Develop a schedule to help build holiday momentumWhen does retail holiday season start?2. Pay attention to what your followers,…
I can hear it now, “decorate what?” I know, I was incredulous at first too. I mean, who “decorates” an email template? The answer to that is everyone who uses email marketing “decorates” their email template. What we’re really talking about here is holiday email design. Decorating is just another way of saying designing, or in this case, using the branded design you currently use for your newsletter and sprucing it up for the holidays. Why you should decorate an email template for the holidays Decorating your newsletter template for the holidays helps to get your readers into the holiday spirit. It’s a reminder of the joy and festivities that are coming and it helps them to think about what they may need during the season — whether it’s a gift for a loved one or a much-needed spa day when it’s all over. And, having the right holiday email…
How confident are you in your ability to create or find festive holiday images? As a webinar designer and presenter for Constant Contact, one of the most frequently asked questions I heard was how to create images fast. The good news is you don’t need to be a graphic designer to create festive holiday images. There are plenty of easy-to-use tools and resources to help you create quality images quickly and affordably — or even for free. So grab a pen and paper or bookmark this post — you’re going to need it for your holiday marketing. Here are the must-have resources for holiday graphics and images this season: Table of Contents7 resources for free holiday images1. Constant Contact Image Editor2. PowerPoint for quick holiday graphics3. Canva for holiday graphics and promo images4. Shutterstock for holiday images and videos5. Pablo for quote images and graphics6. Pixlr for slightly more advanced…