email marketing
How to level up your email design Tips from Marigold Art Directors – Noelle Grimes & Meghan Sokolnicki If there’s one topic that unites all of our customers, it’s the desire to learn more about email design. Whether it’s design best practices or tips for getting the most out of the Campaign Monitor email builder, this is a topic that you can’t get enough of, and that’s inspired countless blog articles and webinars – which can be found in our resources hub. One of the benefits of partnering with Campaign Monitor by Marigold is having access to experts across all areas of marketing. So we thought we’d chat to Marigold Art Directors, Noelle and Meghan, to get insight into the design process they undertake when designing an email. From selecting a layout to choosing an image, read their tips for designing an engaging and responsive email. Q: What’s the first
Your Black Friday email subject lines can help or hurt your holiday sales. However, with so much on your plate already, coming up with creative, compelling campaign ideas this late might feel like starting a 10K at the marathon finish line (woof). Black Friday has grown from a one-day, in-person shopping event to a week-long […] The post 105+ Best Black Friday Email Subject Lines (Templates and Examples) appeared first on SendGrid.
Article first published in October 2016, updated September 2023 5 Tips to Overcome Email Send Anxiety Getting ready to share your campaign with customers can be an exciting moment. As marketers, we are proud of the work we’ve done to make an email come together. But, once you hit “send,” the message is out of your hands, and without control anymore, you may feel a little anxiety creep in. So, we’re sharing our five top tips to help you overcome send anxiety, and send with complete confidence. 1. Broken links A fear of broken links is a warranted one. After all, haven’t we all been frustrated by an email with broken links? Broken links not only make your emails seem unprofessional, but they can also frustrate customers, impact your brand’s reputation, and render your marketing efforts ineffective. Solution: Begin testing your emails by sending a quality assurance test to both
Black Friday and Cyber Monday are two of the biggest shopping days of the year, and therefore present e-commerce businesses with a significant opportunity to boost sales. However, to capitalize on this opportunity, it is important to plan ahead. Here are some tips from Maropost on how to prepare for Black Friday and Cyber Monday like a pro: Start Early The best time to start preparing for Black Friday and Cyber Monday is in the summer. This will give you plenty of time to plan your promotions, stock your inventory, and test your website for traffic spikes. Start by brainstorming a list of products that you want to offer on sale. Consider, what products are popular with your customers? What products have been sitting in your inventory for a while? What products can you get a good deal on from your suppliers? Once you have a list of products, start planning
Black Friday and Cyber Monday are two of the biggest shopping days of the year, and therefore present e-commerce businesses with a significant opportunity to boost sales. However, to capitalize on this opportunity, it is important to plan ahead. Here are some tips from Maropost on how to prepare for Black Friday and Cyber Monday like a pro: Start Early The best time to start preparing for Black Friday and Cyber Monday is in the summer. This will give you plenty of time to plan your promotions, stock your inventory, and test your website for traffic spikes. Start by brainstorming a list of products that you want to offer on sale. Consider, what products are popular with your customers? What products have been sitting in your inventory for a while? What products can you get a good deal on from your suppliers? Once you have a list of products, start
Read about 3 common types of email preference centers–a powerful tool in any email marketer’s toolkit that helps increase engagement. The post Email Preference Center: Types, Best Practices & Examples appeared first on SendGrid.
The FTC clears up confusion about the difference between transactional and commercial email. Get the details to remain legally compliant. The post FTC Sets Record Straight on Commercial Email appeared first on SendGrid.
Discover hundreds of Cyber Monday email subject line templates and examples to inspire your email campaigns. The post 121 Cyber Monday Email Subject Lines to Boost Open Rates appeared first on SendGrid.
Yes, we know: August is the month when marketers take a well-deserved break. But before you go off on your holidays, here’s a recap of all the new developments and functions we’ve launched this summer Unified contact management Coming up at the end of August, a new interface for managing all your email and SMS contacts on a single page, all together and faster. The new function allows you to access information on your contacts, such as registration status, telephone number and email address, from a single access point, easier, better and faster. This means you can check whether contacts are present in your list of email or SMS contacts, change their registration status, and access information on them, all from the same place. Where to find the function and how to use it Just go to the Recipients section of the menu and click on All. You can now
Learn everything you need to know to craft irresistible New Year email subject lines for your campaigns with copy/paste templates and examples. The post 101 New Year Email Subject Lines: Templates, Tips, and Examples appeared first on SendGrid.