Email Services
In the second quarter of 2021, we investigated DMARC adoption among the world’s top 100 banks based on assets as reported. A year later, we’ve run the numbers again to see how DMARC adoption is faring in the highly targeted financial services sector. The post DMARC Status of Top 100 Global Banks – Revisited appeared first on dmarcian.
While ActiveCampaign is undoubtedly a superb customer experience automation tool, the platform isn’t one to rest on its laurels. In 2020, ActiveCampaign upped its game when it added landing page functionality to its existing range of features. Called Pages, ActiveCampaign’s landing page builder promises to help users build attractive landing pages for uses such as: Growing their email lists, Collecting event signups, or even Taking payments for products. That sounds great until you realize that there are plenty of landing page builders (even free ones) that offer to do more or less the same thing. And if this is the case, then is ActiveCampaign’s landing page builder worth using? Or should you look elsewhere for your landing page needs? Keep reading as we explore these questions and more in our detailed review of ActiveCampaign’s landing pages and the builder used to make them. ActiveCampaign Landing Pages Summary ActiveCampaign landing pages
Our DMARC deployment experts often hear from customers about email from mailing lists not being delivered. Have you run up against this challenge in your DMARC project? The post Mailing Lists and DMARC appeared first on dmarcian.
To provide a second step beyond your password in proving and securing your online identity, Multifactor Authentication steps in as a double-check in the authentication process. The post Enhance Your Security Stance with Multifactor Authentication appeared first on dmarcian.
There are many ways to prevent spam, such as implementing SPF, DKIM, DMARC, and BIMI. But lesser-known forms of email authentication including reverse DNS (Domain Name System) are equally as important. So, what is reverse DNS or an rDNS lookup? Reverse DNS (rDNS) is essentially a reverse IP lookup. It is a type of email authentication that is used to match your mail server IP address to your hostname. This post will cover: How does Reverse DNS work?What is the difference between forward DNS and reverse DNS?Why are Reverse DNS Lookups Important?How to Set Up Reverse DNS RecordWhat is PTR record?What is in-addr.arpa?Step 1) Create Reverse DNS ZoneStep 2) Create PTR RecordHow to do a Reverse DNS LookupHow to Fix a Reverse DNS ErrorReverse DNS does not match SMTP bannerDefault Exchange SMTP Banner:Optimized SMTP Banner:How to change the SMTP banner in Exchange 2013 or 2016Cpanel SMTP Solution:SMTP Banner Best Practices:Takeaway…
In this installment of our DMARC adoption research, we’re taking a look at how DMARC is faring in Australia. The post DMARC Adoption among Australia’s Top 100 Companies appeared first on dmarcian.
Email deliverability plays a massive role in your email marketing program. Every email that doesn’t reach your subscribers’ inboxes means fewer opens, clicks, and sales. In order to maximize your revenue from your email campaigns, you need to follow email deliverability best practices. You’ll improve the likelihood of email service providers delivering your messages to your customers’ inboxes if you follow these guidelines. Email audits are the best way to isolate and identify any potential problems with your email deliverability. Learn how to run a complete email deliverability audit using the WARP Method (Workflow, Authentication, Reputation, Performance) developed by LearnEmail.com or request help from an email expert. Email Deliverability Services Improve your Email Deliverability Request an Email Audit Table of ContentsImprove your Email DeliverabilityWhat is Email Deliverability?Why is Email Deliverability Important?What Factors Affect Email Deliverability?How to Improve Email DeliverabilityWorkflowAuthentication ReputationHow to Improve Sender ReputationHow to Check Email ReputationPerformanceEmail Deliverability Testing ToolsConclusionAsk…
In 2021, IC3 continued to receive a record number of complaints from the American public: 847,376 reported complaints, which was a 7% increase from 2020, with potential losses exceeding $6.9 billion. The post 2021 FBI Internet Crime Report appeared first on dmarcian.
No matter where you are in your DMARC deployment project, it’s useful to know that reaching a policy of p=reject initiates the stage of DMARC maintenance and management. The post Life After Reject appeared first on dmarcian.
I can’t believe that with this email deliverability test, we’ve completed nine tests to date! It was four years ago that we started testing the top email marketing platforms to determine which had the best email deliverability (and which were the worst email providers). I have to say that there are always surprises, showing just how important it is to monitor the email deliverability of such tools. After all, what use is an email newsletter if no one reads it because it’s been marked as spam? If you’d like to make a comparison between this deliverability test and the previous one, check out our results from October 2021. For those of you who are coming across our deliverability tests for the first time, we have been monitoring the email delivery rates of email marketing services like Mailchimp, Constant Contact and AWeber since August 2017. What started off with 10 email…