Al Iverson
Are you getting inundated with calendar spam? Are you annoyed that events from spammers show up on your calendar automatically, even if you didn’t accept the invite and RSVP to attend? Google now has a setting that will configure it to auto-add events to your calendar only if the invitation comes from someone you know. CNBC’s Ashley Capoot explains how to turn this on.
Well, we were warned that this was coming. Hormel’s name is conspicuously missing from the latest news article, but it sounds like Shinsegae Food’s Better Meat is indeed moving forward with a vegan SPAM-like product, and going so far as to form a US subsidiary company to assist with those efforts. Read the story here, while asking yourself, was vegan SPAM the thing missing from your life?
DELIVTERMS: The (almost) weekly series here on Spam Resource that defines deliverability terminology. Today, I’m going to talk about DomainKeys Identified Mail (DKIM).What is DKIM? DomainKeys Identified Mail (DKIM) is an email authentication protocol. It is one of two different types of email authentication, the other being known as Sender Policy Framework (SPF). It uses a public/private key pair to generate a cryptographic signature for an email message, and the signature information is stored in a hidden “DKIM Signature” email header. The signature allows a receiving mail server to confirm that the message body (and various email headers) were not modified (that is to say, this is truly what was sent by the sender), and they also effectively identify the sender, when the domain name of the sender is the domain name used in the signature.A public/private key pair involves both a private key, which is a bit of information
So, you’ve published your DMARC logo record. Your shiny new SVG logo file looks great in testing, but no matter what you do, no logo shows up at Yahoo Mail. Or, even worse, a DIFFERENT, possibly old, logo shows up at Yahoo Mail. Don’t fret. This is all fixable! Read on to find out what to do.Keep in mind that once upon a time (prior to BIMI), Yahoo would try to populate sender logos automatically for Yahoo Mail. There are multiple ways they’d look up a logo to be mapped to a given email address or domain name, and even used to pull logos from Google Plus accounts (I do believe), back when that was a thing. But nowadays, the BIMI specification is the law of the land when it comes to displaying a sender logo in Yahoo Mail.If you’ve set up BIMI and it doesn’t seem to be showing
Iterable “is the customer activation platform that helps brands deliver joyful experiences with harmonized, individualized, and dynamic communications at scale” — and they’re hiring! The role: Manager, Email Deliverability. In that role, you’ll “drive education, excellence, and innovation in deliverability and compliance across our entire organization and in all of our products, services, and systems, and partner cross-functionally to develop and execute an inspiring vision and strategic business plan to make deliverability and compliance a competitive advantage, and to scale it at the pace of our growth.” And more. For details and/or to apply, click on through.
Subdomains are “sub entries” under your domain name. Sometimes they’re more accurately called hostnames or FQDNs (“fully qualified domain names”) but for simplicity’s sake, I’m mostly just going to call them subdomains here.You’re reading this on Spam Resource, which has a website address of www.spamresource.com, of which spamresource.com is the domain name. If I were going to create a subdomain for my email newsletter, I might choose email.spamresource.com. In this case, email.spamresource.com is a subdomain of spamresource.com.If you send different types of email messages in any significant volume (at least thousands monthly), you might want to consider having separate subdomains for different from addresses for different types of emails that you send.Let’s say you’re Jeremy Bonto, founder of the famous Bontocorp conglomerate, a company that sells a lot of widgets to people, and also has a lot of employees. It is potentially a good practice for Bontocorp to not send
If you haven’t figured it out just yet, I’m trying to do webinars more often nowadays, because it’s a very useful way to share information, and people always seem to be interested in learning more about deliverability. The topic this time around is Apple’s Mail Privacy Protection (MPP). You know, that thing screwing up the open detection pixel your email service provider platform uses to help you
Maybe you have seen this in your inbox test results before? Here’s the scenario. Perhaps your inbox placement testing tool has a dozen seed addresses for a specific ISP or mailbox provider. For that provider, for the message you sent, ten of seed addresses show inbox delivery, but the other two seed addresses show spam folder placement. Confusing, right? What IS your reputation at this mailbox provider? Does this count as spam folder placement or inbox placement? And what should you do about it? Read on to find out.This is what I (jokingly) call the Pepsi Challenge. When you see results like this at an ISP or mailbox provider, it’s because the mailbox provider is doing testing, inviting a sample of your (their) subscriber base to provide feedback on your email messages. It’s a taste test, of sorts, where the mailbox provider wants to know if your flavor of email
If you weren’t able to make it to the Deliverability 101 webinar I presented with Insightly back in late June, we’ve got you covered. Here’s a wonderful summary from Insightly’s Val Riley, recapping all that we talked about and helping to break down the key points that drive deliverability knowledge and understanding. There you’ll also find a link to a recording of the webinar itself. Thanks to Insightly’s Melinda Prescher and Chip House, for co-presenting and bringing us together, respectively.
This is all subject to change, of course. Currently, we’re only as far as the first version of the iOS 16 Public Beta, and much could be different by the time we get to the actual final (non-beta) release version of iOS, which is said to launch late in 2022. But already, BIMI logo support is indeed in there, as you can see from screenshots of this email from Zillow, as viewed on my trusty iPhone SE (2020). Never have I been so happy so see a squiggly Z before today.In my testing, I found that the logo shows only for mail sent to iCloud accounts; I tested this with Gmail as well (both in the iOS Mail application) and logos didn’t work for any non-Apple domain recipients. Will that change? I hope so; it’d be nice if this were recipient-domain agnostic, like how Apple MPP is. Also, logos don’t show