Software & Plugins

Tired of having your WordPress emails land in the spam folder? Or worse, not deliver at all? It’s about time you made the switch from WordPress’ default mailer to a dedicated SMTP server like Brevo (formerly Sendinblue) and improve your email deliverability from your WordPress site. Luckily, there are lots of WordPress SMTP plugins that let you configure WordPress SMTP settings without touching a single line of code. Simple mail transfer protocol (SMTP) is how emails are sent from one person to another. This protocol relies on authentication checks to get your email past a receiving party’s email service provider’s (think Gmail, Yahoo.) spam checks and into the inbox. At Brevo we’ve developed a custom WordPress email plugin that enables SMTP for transactional emails. It only takes one simple click to automatically override WordPress’ default PHP mail function, wp_mail(). But for once, we’re not here to talk about our own

With Revue emailing software shutting down, you probably need a new newsletter tool urgently.  Revue provided email marketing, automations, and email newsletter templates. Unfortunately, it’s shutting down in January 2023, leaving current and potential customers in the lurch. For a successful 2023, you need a reliable Revue alternative to continue sending email newsletters.   To help you switch quickly and painlessly, we compared the top Revue alternatives for all your email newsletter needs. Read on to find the perfect replacement newsletter software. An Overview of the Best Revue Alternatives  With Revue shutting down, surely your first concern is switching to another email newsletter provider offering the features you’re used to at a comparable cost.  Luckily, there are quite a few Revue competitors with similar features and often better prices. Revue/AlternativePros ConsBest forOther marketing toolsRevueN/ANo longer available N/AN/ASendinblueUnlimited newsletter subscribers300 emails/day free foreverEasy to use newsletter templates and customizationsAvailable in 6 languagesNone!Sign up to

Newsletters are an essential part of most Shopify promotion strategies. They drive first-time sales, upsell, cross-sell, and create lifelong customers. To do it all for your business, you need a reliable Shopify newsletter app.  Read on to find the nine best newsletter plugins we shortlisted to compare, and choose the one for your business. Newsletters on Shopify To send a newsletter to your Shopify audience, you need to connect your Shopify account to an email marketing plugin. A lot of platforms offer one-click integrations with Shopify so you don’t need any coding skills to get started. Once you’ve connected an email plugin to your Shopify store, you can set up email marketing campaigns and automation workflows right in your Shopify account or your email service provider’s interface.  What you’re able to achieve totally depend on the functionality of your chosen platform, but ideally, you should be able to: Create good-looking

You want to reach your prospects and customers with engaging marketing emails. Ideally, you would be able to do it right within the WordPress or WooCommerce interface. Newsletter plugins for WooCommerce and WordPress save you time. They make it possible to run your email marketing campaigns directly from your content management system (CMS). Instead of switching between multiple tools, you can manage your website, create signup forms, design emails, and monitor campaign performance in one place.  There’s a variety of plugins you can choose from based on your needs. Some email marketing service providers offer all-in-one marketing solutions with automation and CRM. Others simply support lead generation and newsletter sending.  In this list, you’ll find free and paid WordPress and WooCommerce newsletter plugins suitable for businesses of various sizes and needs. Can You Send Emails Through WordPress or Woocommerce Without a Plugin? Indeed, you can send emails in both WordPress

Ever wonder how webhook integrations could benefit your email marketing campaigns?  Read on to find out what a webhook is and how to use it in your marketing strategy.   Webhooks are tools that allow web apps to communicate with each other in real time. Many companies use webhooks to connect services and track their marketing efforts. Read on to learn more about webhooks and how to use them in your email marketing campaigns. What Is a Webhook?How Do Webhooks Work?Webhook vs API: What Is the Difference?What Is a Webhook Used For in Email Marketing? What Is a Webhook? A webhook (also called “reverse API” and “HTTP callback”) is a tool that allows two different  systems or web applications to share information. Webhooks work with event-based triggers. When a specific event occurs in one web app, the webhook will send the other app notifications in real time. Webhooks have a vast

If you’re looking for a SendGrid alternative, you’re probably in the market for a transactional email service. Although it offers other core email features as well, it’s what it’s best known for.  Transactional emails are very different from marketing ones. Not only can any website or application make use of them, but they also need to be personalized with dynamic contact information to deliver registration info, order details, and password resets. That’s why speed, deliverability, and security are top priorities when choosing an email service provider.  Let’s look at the SendGrid offering and how SendGrid competitors stack up.  What SendGrid Offers SendGrid is a large-scale email solution, providing email automation, signup forms, and list management. It’s used by big name clients like Uber and Airbnb. However, it’s best known as a leading transactional email platform offering email Rest API and SMTP (Simple Mail Transfer Protocol).  SendGrid is developer-oriented and usually…

Klaviyo is one of the most popular email marketing services out there. It’s normal to wonder if Klaviyo is worth it when you see it recommended by influencers everywhere.  But it’s always smart to check what Klaviyo alternatives are there, too. Comparing prices and capabilities will help you choose the best tool for your own needs. So here we’ve selected the top email marketing solutions that can be called Klaviyo competitors in terms of features and pricing plans. You can look at the price comparison table and explore how each one compares to Klaviyo to decide whether to switch or not. What Klaviyo offers Ecommerce focusedSMS MarketingAutomation — advanced triggers, split flows, combine emails and SMSSegmentation — behavioral and transactional data, customer profilesPersonalization thanks to extensive dataForms — including multi-step onesReports — focused on revenue, not email metricspredictive analytics — predict certain customer metrics and attributesEmail templates availableIntegrations with all…

Whether you’re building a software application that needs to send out emails, an ecommerce site that sends transactional messages to customers, or an automated performance report, using an email marketing API is absolutely essential. Email remains one of the most effective and direct forms of communication for businesses to interact with customers. Thanks to the help of email marketing service providers like Sendinblue, businesses are able to send bulk email campaigns to large groups of contacts and scale their one-to-one email messages to handle any volume without having to worry about email deliverability issues or setting up their own SMTP server. While online email marketing applications are great for designing and sending emails, sometimes businesses have more complex use cases for email that require the services of an email marketing platform to be directly integrated into a website or application’s functionality. This requires the use of an email marketing API.…