DMARC Analytics
Have you been running frequent campaigns and noticed that your email metrics have suddenly dropped? Chances are that your emails are being blocked by Gmail or being sent to the spam folder, disabling you from messaging Gmail users. But why is Gmail blocking your mail server if you’ve been following email deliverability best practices and the bulk sender guidelines? How do I Stop Gmail Blocking Emails? Being the world’s biggest email service provider with over 1.8 billion Gmail users can sometimes result in emails being miscategorized as unsolicited mail. However, there are a few reasons why Gmail blocks emails or sends them to the spam folder. Here are a couple of things you can do to ensure your emails make it to your Gmail subscribers. Implement Email AuthenticationReduce Gmail Spam ReportsClean Your Email ListCheck Your DMARC ReportsRequest Removal from Gmail’s Blacklist Include your Server’s IP Address in your Email Authentication…
After the adoption of DMARC, email marketing experts say that it is a must-have protocol for good email deliverability. Firstly, email messages passing DMARC email authentication are more likely to be delivered to the Inbox. Secondly, DMARC allows control of email delivery and protects the domain with a DMARC policy. We didn’t think about DMARC until recently as we were simply sending emails the old-fashioned way. After hearing so much about it, I decided to Google it and came across the DMARC Analytics service from GlockApps and decided to try it as our company used email as the main channel of communication with our clients and subscribers, and email deliverability was our concern. We subscribed to a plan that provided 1 million DMARC messages per month, published a DMARC record with the ‘none’ policy (a monitoring mode) following advice from Andrew at GlockApps chat support, and started waiting for reports.…
Like all companies doing business online and communicating with their clients via email, we, at GSoft, are concerned about our domain reputation. To protect the domain and ensure that nobody is sending spam or phishing emails on behalf of our company, we implemented DMARC email authentication with the ‘reject’ policy. We thought it was enough to be protected and we were not monitoring our DMARC data in GlockApps DMARC Analytics regularly. But thanks to the GlockApps alert system, we realized that we were wrong. Below I share our case on how GlockApps alerts helped us find and fix a critical issue with our domain. To give you some background, here at GSoft, we have a few mailboxes set up on the same domain: support@ourdomain.com, abuse@ourdomain.com, info@ourdomain.com, bounce@ourdomain.com, and press@ourdomain.com. The volume of outgoing mail is low – around 100-150 emails a day. These are mostly emails sent by our tech…