Top Deliverability’s Blog
GlockApps: [Case Study] How We Stopped Spam from Our Domain with DMARC Analytics
GlockApps just published a engaging post:
After the adoption of DMARC, email marketing experts say that it is a must-have protocol for good email deliverability. Firstly, email messages passing DMARC email authentication are more likely to be delivered to the Inbox. Secondly, DMARC allows control of email delivery and protects the domain with a DMARC policy. We didn’t think about DMARC until recently as we were simply sending emails the old-fashioned way. After hearing so much about it, I decided to Google it and came across the DMARC Analytics service from GlockApps and decided to try it as our company used email as the main channel of communication with our clients and subscribers, and email deliverability was our concern. We subscribed to a plan that provided 1 million DMARC messages per month, published a DMARC record with the ‘none’ policy (a monitoring mode) following advice from Andrew at GlockApps chat support, and started waiting for reports.…
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