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Sendingblue: The Best B2B Marketing Automation Platforms to Use in 2024
- January 30, 2024
- Posted by: Top Deliverability
- Category: ESPs Industry News Sendinblue
Sendingblue just shared another insightful post:
B2B marketing automation platforms offer businesses tools to improve marketing processes and shorten the sales cycle. To succeed with marketing automation, it’s important to choose the right platform for your strategy and business needs. Because marketing automation technology is so helpful, businesses plan to spend more on MarTech through 2025. To help you find the best tool for you, we reviewed the top B2B marketing automation platforms. What is B2B marketing automation? B2B marketing automation streamlines marketing processes like lead generation and customer segmentation. Automation helps businesses carry out the following marketing tasks. Take care of repetitive duties Personalize campaigns Track business metrics Analyze customer data When used well, marketing automation can improve customer engagement and campaign performance. How do you automate a B2B business? Marketing automation software is used to automate B2B business processes. Any aspect of a marketing strategy can be automated. Businesses can use automation to Improve
Read more from the original source: The Best B2B Marketing Automation Platforms to Use in 2024
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