Sendingblue: Small Business Email Marketing Strategy & Tips for 2022

Sendingblue just issued a brilliant blogpost:

Benefits of Small Business Email Marketing Massive ROI Improve customer retention through consistent engagement Reach new customers through your online content Build a brand through thought leadership Drive sales with a customer loyalty program Promote new products or services Learn more about what your customers like and dislike Stay at the top of your customers’ minds for future needs If you’re a small business owner — regardless of the industry — email marketing can help you foster better customer relationships and build a stronger brand to drive conversions and growth. Small business owners often assume that email marketing isn’t for them, isn’t effective, or is just too expensive. This couldn’t be farther from the truth! In this article we’ll debunk some myths surrounding small business email marketing and prove just how effective it is for businesses of all sizes. Email marketing is frequently cited as the most lucrative form of…

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