Top Deliverability’s Blog
HubSpot: What is Data Deduplication? A Plain-English Guide
- October 17, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just published another brilliant post:
As a marketer, you likely deal with data in some form on a regular basis. So, how is data deduplication relevant to you? With so much critical information saved on our computer systems, we’ve learned to backup data regularly — including our email inboxes, Word documents, photos, and entire folders of old work. It’s typically a ton of data. Since we usually backup and save our data on auto-pilot, we might not realize just how much has been re-copied and re-saved. Over time, our data storage becomes unnecessarily burdened with redundant copies of data, costing money as data requirements grow and processing time slows down. This is where data deduplication comes in. Andrew Le, an IT Helpdesk Technician at HubSpot, further explains the importance of data deduplication for a business looking to grow — “[Data deduplication] really improves scaling and efficiency when pulling data from one source. If you have
Read more here: What is Data Deduplication? A Plain-English Guide
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