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HubSpot: The HubSpot Blog’s Instagram Shopping Report: Data from 500+ Instagram Marketers
- April 26, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just published another brilliant article:
In 2022, it’s clear that Instagram is no longer just a photo-sharing app. Not only has Instagram become a thriving social media channel with all sorts of video, Story, and even live stream features, but it’s even evolving into a shopping platform that fuses e-commerce and social media together. And, our recent survey of 580 Instagram marketers found that using the app’s shopping tools enables the highest ROI of any Instagram strategy. But with a wide variety of shopping tools popping up in feed-based posts, Reels, Live video, Stories, Guides, and the dedicated Shop tab, it can be challenging to figure out where to start. To help marketers and business professionals like you, let’s take a deep dive into Instagram’s shopping tools to find out: Which Instagram Shopping Tools Perform Best? Using Instagram shopping tools is the strategy with the highest ROI and also the strategy used most by Instagram marketers.…
Read more here: The HubSpot Blog’s Instagram Shopping Report: Data from 500+ Instagram Marketers
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