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HubSpot: How to Build an Email List from Scratch: 11 Incredibly Effective Strategies
- July 17, 2023
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just published another insightful story:
It costs more to attract a new customer than to keep an existing one. Focusing on customer retention is a valuable long-term solution for increased revenue and sustainable growth, and building an email list will help you reach those goals. Cultivating customer loyalty is not easy, but it is possible by continuing to offer valuable content. While there are many ways to do this, email marketing is one of the most powerful ways to reach your target audience — if done correctly. We’ll explore: Attributes of a Good Email List How to Build One Email List-Building Tools Qualities of a Great Email List Before setting out to build an email list, we’ll need to go over some best practices first. Here are a few qualities to shoot for creating and maintaining an email list. The list should be: 1. Permission-Based First and foremost, your email list should consist of people
Read more here: How to Build an Email List from Scratch: 11 Incredibly Effective Strategies
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