Spam Resource
European Internet industry group eco is looking to hire a Customer Success Manager for the CSA.What is eco? Founded in 1995, it is the largest Internet industry association in Europe. Together with the Deutschen Dialogmarketing Verband (DDV – aka the German Dialogue Marketing Association, eco founded the “Certified Senders Alliance” in 2004. The CSA “successfully sets quality standards for commercial e-mailing that have established themselves on the market,” publishing a widely-used whitelist.And they’re hiring! They’re looking for a Customer Success Manager — an “e-mail expert with a very good technical understanding,” who will help qualify incoming CSA inquiries, coordinate relevant customer processes with legal and technical teams, strategic further development of CSA through intensive maintenance of customer relationships and the identification of customer needs, in cooperation with the marketing team, and more.The position is European-based and any applicant should be a German speaker. For more details and/or to apply, click here.
I’ve talked about unsubscribe practices in more detail before, but I think it’s important enough to call this one out on its own.If your email send platform, CRM, or newsletter tool, includes a “one click unsub” link, you’re going to end up with false positive unsubscribes, and at some point, it’s going to drive you bonkers. I’ve had to deal with stuff like a client’s angry CEO wondering why they’re not getting copies of their own newsletter, only to find that their Barracuda or Microsoft email security service is causing the unsubscribe action, by clicking (following) the unsub link, when checking all the links in every email received, to look for bad stuff. Or if you’re trying to do seedlist-based inbox placement testing and your testing vendor/partner has link checking functionality — when this happens you can end up with false positive indications of spam blocking because of accidentally unsubscribed…
Spoiler: It’s when Icelandic horses respond to your work emails for you.The blog Government Technology explains in more detail.
Validity manages ISP feedback loops for a whole bunch of ISPs (30+) all around the world. They’ve got a signup and management interface for this “Universal Feedback Loop Service” at fbl.validity.com. And they have just announced that they’ve added SFR and Gandi to the list of ISP Feedback Loops that they have coordinated into this management interface.The current total list of ISPs and mailbox providers supported via this Universal Feedback Loop Service now includes: BlueTie, Comcast, Cox, Fastmail, Gandi, ItaliaOnline, LiberoMail, Virgilio, Laposte.net, Liberty Global, UnityMedia, UPC, Locaweb, Mail.ru, OpenSRS, Rackspace, Seznam.cz, SFR, SilverSky, Swisscom, Synacor, TIM, Telenet, Telenor, Telstra, Terra, UOL, Virgin Media, XS4ALL, Yandex, and Ziggo.Senders, if you register for your own feedback loops (some ESP/CRM platforms handle this for you), you’ll want to head over to the Universal Feedback Loop Service website and see about signing up. Feedback loops are an extremely valuable deliverability mechanism that helps you…
“Is this message transactional, or is it commercial?” That’s a question I get asked quite regularly as a deliverability consultant. Note that I am not a lawyer, so I can’t give you legal advice. I can, however, provide my layman’s interpretation and encourage you to investigate for yourself, suggest to you where you need to look, and you can throw it all to your legal counsel, for a final ruling on the matter, if needed.Assuming you are based in the US and are sending (only) to US-based recipients, the US federal CAN-SPAM law applies. The text of the law itself (section 3) provides a fairly straightforward definition of what constitutes a transactional message, and the FTC later published even more helpful clarifying definitions — which is what you should read, memorize, and bookmark for future reference. It starts with this. It’s transactional, if the primary purpose of the email message is:to facilitate, complete,…
Adobe is hiring! They’re looking for a Professional Services Deliverability Consultant. Could that be you? In that role, you would: “Work with Global Deliverability Consulting clients to promote email best practices, oversee detailed investigations and communicate with internal and external customers regarding deliverability issues, provide guidance during new client onboarding & IP ramp-up process, support client delivery issues, inquiries, and tickets and provide recommendations for corrective action, understand and apply industry policies and procedures related to email deliverability issues, create and present deliverability reviews, reports, and presentations,” and more! Click through for more details or to apply.
BIMI’s so hot right now! Everybody’s asking me lately which ISPs support it and how do I set it up and do I need a VMC and more! Lots of smart folks have implemented a BIMI logo already — and I think BIMI adoption is poised to explode…maybe making this the summer of BIMI? Or maybe not, because stuff always seems to moves slower than I hope it will. But hey, it was an excuse to make a fun graphic!As far as ISP and mailbox provider support for BIMI logos, we’re basically at the same place we were back when I last posted a status update back in January, 2022. The usual suspects are still in the same place as before: Yahoo, Gmail and Fastmail will display BIMI logos, Gmail requires a Verified Mark Certificate (VMC), and Microsoft hasn’t announced anything on the logo front in years, sadly. For more…
I noticed these job postings on Linkedin and thought I would share them along because email/mobile messaging/abuse fighting engineering roles are kind of scarce and rather a fun area to work in, I suspect. And I’ve got a friend who recently went to this company and seems really happy there.First, a position based in France that really interests me. Maybe I need to move to France and apply for this one. But assuming I don’t, here’s what you need to know:”Cloudmark as part of Proofpoint is looking for a Messaging Gateway Software Engineer to join our engineering team in Paris. The Cloudmark team builds software to provide high performance messaging security services to customers around the world, including AT&T, Comcast, Orange and Swisscom. We are looking for someone who is passionate about building high performance software and joining the fight against messaging abuse.”Interested? Click here for more details and/or to…
DELIVTERMS: The weekly series here on Spam Resource that defines deliverability terminology. Today, I’m going to talk about blocklists.What are blocklists? Also called blocking lists, they are lists of IP addresses and/or domain names that are used as spam filters to plug into various email servers and spam filters. The implication is typically that by inclusion of a particular IP address or domain name on that blocklist, that the publisher of that blocklist perceived or believed that the user or owner of that IP address or domain name was engaged in sending spam, or some other unsavory practice.It was common for some folks to call them “blacklists,” though most operators of blocklists avoided that term. Today, most folks refer to them as “blocklists.”Technical terms that typically refer to a blocklist include:RBL (Realtime Blockhole List): Technically refers (only) to the MAPS RBL, one of the first blocklists, but some folks use…
Jeff Butts from Mac Observer walks you through how to send an email using Apple’s “Hide My Email” functionality from your iOS device.Neat idea…except that it doesn’t seem to work for me, on my iPhone 12 Mini running iOS 15.4.1. I just get an error message that says, “Hide my Email is currently unavailable.” Apparently, I’m not the only one. Is this feature perhaps a bit buggy?