Sendingblue: What’s an Email Autoresponder & How to Quickly Set One Up

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If you’re new to email marketing, you’ve probably noticed one thing: There are lots of different terms to get your head around. Email autoresponder is one of them.  Chances are you’ve already used autoresponse emails personally. Think setting your ‘Out of office’ email before heading on vacation.  In email marketing, an autoresponder works much the same way. But, with different use cases and end goals. Stay tuned as we break down: How an email autoresponder worksWays autoresponders drive email marketing goalsHow to set up a simple autoresponder with Sendinblue What Is an Email Autoresponder? An email autoresponder is a tool that sends an automatic email in response to a pre-defined trigger event. Today, most email marketing services offer some form of autoresponder feature. What differs between services is the level of complexity of this function — but more on that later. For now, just keep in mind: An email autoresponder

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