Top Deliverability’s Blog
Sendingblue: Use Marketing Automation with Your Next Demand Generation Campaign in 4 Easy Steps
- January 17, 2024
- Posted by: Top Deliverability
- Category: ESPs Industry News Sendinblue
Sendingblue just released a insightful article:
Understanding Demand Generation Demand generation is about gaining the attention of potential customers and nurturing their interest in your products and services. Over time, quality demand generation efforts result in more brand mentions, high-quality leads, and revenue ( Gartner 2023 ). Ask yourself: How does your marketing campaign contribute to your overall demand generation, and is there room for improvement? If you’ve answered yes to the latter, then marketing automation is an area you should take a look into. 80% of companies see an increase in lead generation after implementing marketing automation. Your business can be one of them. To generate leads at scale, you just need to create a lead magnet, build a signup form, and put it where your target audience is most likely to find it. Your marketing automation solution will handle the rest. Then to take it a step further, you’ll want to generate more qualified
Continued here: Use Marketing Automation with Your Next Demand Generation Campaign in 4 Easy Steps
Leave a Reply Cancel reply
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
SPAMASSASSIN RULES
All SpamAssassin rules in one place, EXPLAINED!
SMTP COMMANDS
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
Deliverability Glossary
The most comprehensive Email Deliverability and Marketing Glossary!