Sendingblue: How to Send The Perfect Birthday Email

Sendingblue just shared a new insightful story:

Birthdays are always special…even if it means we’re getting older? Okay, debatable. But it sure is special when someone takes the time to wish us a happy one! As a business and especially in ecommerce, sending a happy birthday email to your customers is a fantastic way to increase loyalty and rake in some serious sales.  Because here’s the thing: we’re much more likely to splash and treat ourselves when it’s our birthday.  You can capitalize on this heightened desire to purchase by offering a birthday discount, free delivery, or another incentive. This article will walk you through: How birthday emails workHow to design a birthday email templateHow to write birthday email copy that convertsHow to set up automated birthday email workflows with Brevo (ex Sendinblue) How birthday emails work What is a birthday email? A birthday email is an automated marketing email sent on a customer’s birthday. The message

Read more here: How to Send The Perfect Birthday Email