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SendGrid: What is the Impact of Google Prefetching Opens?
- February 4, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News SendGrid
SendGrid just shared a new insightful write-up:
As the trend of anonymized email open data ramped up in 2021 with Apple’s launch of Mail Privacy Protection and SendGrid’s launch of Apple Open Identifier, there’s been more interest in the anonymization of open data, specifically around Google prefetching opens. This post explains what Google prefetching is, how to detect prefetching, and what Twilio […] The post What is the Impact of Google Prefetching Opens? appeared first on SendGrid.
Read the original here: What is the Impact of Google Prefetching Opens?
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