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HubSpot: YouTube vs. Vimeo: Which Video Platform is Best for Your Business? [New Data]
- March 8, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just posted a new interesting blog:
While YouTube is obviously the largest video hosting platform on the web, it might not be the best choice for every business. There are other factors to consider when choosing a home for your video marketing — such as cost, tech support, and video and audio quality — to name a few. To help you find the best fit for your company’s unique needs, we compared YouTube directly against the smaller, more niche platform Vimeo across a number of factors. Read on to see the results, and decide for yourself. Number of Users Winner: YouTube There’s no real competition here. YouTube commands an audience of over two billion monthly users — almost half of the entire internet-using population. Vimeo’s 230 million monthly viewers and 1.9 million paid subscribers seem insignificant in contrast. For maximum reach, choose YouTube. Search Optimization Winner: YouTube YouTube leaves Vimeo in the dust here. YouTube is…
Read more: YouTube vs. Vimeo: Which Video Platform is Best for Your Business? [New Data]
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