Top Deliverability’s Blog
HubSpot: What’s a Blog & Why You Need One
- August 25, 2023
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just posted another interesting write-up:
Even if you‘re not sure what a blog is, you’ve no doubt come across one at some point in time. Perhaps you‘ve stumbled across a blog when you’ve searched “healthy dinner recipes”. In fact, if you’re reading this, guess what? You’re on a blog. (Very meta, I know.) If your business doesn’t have a blog, you might want to reconsider — B2B marketers who use blogs receive 67% more leads than those who do not, and blogs have been rated the 5th most trusted source for accurate online information. At its most basic, blogs can help you develop an online presence, prove yourself an expert in an industry, and attract more quality leads to all pages of your site.If you’re contemplating creating a blog for your business, or simply want to know what one is, keep reading. A brief history — in 1994, Swarthmore College student Justin Hall is credited
Read more: What’s a Blog & Why You Need One
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