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HubSpot: Inside the Social Platform: The Design Choices That Could Help Threads Stay Viral (& What Could’ve Inspired Them)
- December 11, 2023
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just published another engaging blog:
In July 2023, Mark Zuckerberg launched Meta’s much-anticipated X competitor: Threads. Meta’s vision for this new social platform was to offer “a new, separate space for real-time updates and public conversations” that was built on the foundation of Instagram’s existing community, content, and infrastructure. As explained in Meta’s official announcement, “Threads is to take what Instagram does best and expand that to text, creating a positive and creative space to express your ideas.” Like Instagram, you can follow friends and creators who share your interests. Of course, Threads has received its fair share of criticism, from accessibility concerns to accusations of using “dark design” tactics. Nevertheless, Threads hit more than 30 million sign-ups in its first 16 hours alone. It’s continued to gain traction since then, demonstrating the strength of the app’s design. In this article, we’ll cover the design choices that have helped Threads go (and stay) viral, the
Read more: Inside the Social Platform: The Design Choices That Could Help Threads Stay Viral (& What Could’ve Inspired Them)
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