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HubSpot: I Took a Deep Dive Into ASO Marketing. Here’s What I Learned.
- January 5, 2024
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just shared a insightful post:
Confession — I have a long history of skin allergies. Recently, I’ve been searching for an app that would let me track all the cosmetics that I use (or plan to) to spot ingredients that could potentially cause skin irritation. I was overwhelmed with the options. I eventually found the “one,” but it got me thinking — how much work did it take from the app creator to make it rank at the top of search results? As a marketer, I asked myself: What ASO marketing strategy did they use? And what makes or breaks an app’s ranking if there are millions of them across app stores? I decided to find out. On top of my own research and experience, I also reached out to ASO experts and took a popular app store optimization tool for a spin. Here‘s what I’ve learned. What is ASO Marketing? ASO Marketing Tactics to
Read the original here: I Took a Deep Dive Into ASO Marketing. Here’s What I Learned.
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