Top Deliverability’s Blog
HubSpot: How to Craft a Successful Customer-Centric Marketing Strategy
- March 16, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just issued a brilliant blogpost:
When was the last time a business fully addressed your wants and needs as a customer? For me, it was around the holidays, while searching for the perfect gift to give a friend who is a huge fan of the video game series “The Legend of Zelda.” My online search for the right gift led me to STL Ocarina, a company that sells ocarinas — the musical wind instruments that have been around for thousands of years and a staple item in the Legend of Zelda series. Clearly, the company knew many of its customers were like me — either fans of the games or shopping for fans of the games — so it made finding Zelda-themed ocarinas on its website simple. Just hover over the tab that says “Our Ocarinas,” and the first category to pop up under the tab says “For Legend of Zelda Fans.” From there, I…
Continued here: How to Craft a Successful Customer-Centric Marketing Strategy
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