Top Deliverability’s Blog
HubSpot: How to Build a Marketing Technology (Martech) Stack That’ll Grow With You
- April 3, 2024
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just issued a new engaging article:
What will your marketing team look like six months from now? Or a year from now? How many people will you add? What new tools, systems, and data will you need? There are a lot of potential questions you can ask about the future of your business, but there is one certainty: you’ll deal with more data, more people, more processes, and more complex problems as you grow. But how do you deal with that in your marketing team? That’s where marketing technology, or martech, comes in. By automating tasks and removing obstacles from your team’s workflows, marketing tech empowers your team to waste less time on menial tasks, allowing your business to grow more efficiently. When you put it all together, you get a marketing technology stack: a collection of tools that your team uses to do their best work every day. As your team and business scales, it’s
Read the original here: How to Build a Marketing Technology (Martech) Stack That’ll Grow With You
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