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HubSpot: How 25 Brands Are Using Instagram Stories
HubSpot just shared a new brilliant write-up:
There are over 200 Million businesses on Instagram. And, according to the platform, 90% of people on Instagram follow a business. Why could this be? As people are increasingly using social media to research prospective purchases, Instagram serves as an outlet for brands to creatively show their products, services, or happy customers in action. One of the ways that brands on the app share content with audiences is through branded Instagram Stories. These Stories enable audiences to learn more about your brand and what you offer — generating interest with prospective buyers and creating trust. In this post, discover high-quality Instagram Story tips and tricks from businesses that effectively use the feature on the platform. If you’ve been on Instagram for a while now, you’re probably more than familiar with its Stories feature. But if you’re new to the platform, here’s a quick explanation of Stories: While an individual might…
Continued here: How 25 Brands Are Using Instagram Stories
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