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HubSpot: 7 Marketing Questions Teams are Asking in 2024 (+Data & Insights)
- February 23, 2024
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just released a insightful blogpost:
In 2024, marketers have a lot on their minds. With the rapid adoption of AI, significant changes in the search landscape, and an uncertain economy ahead, knowing how to lead your team to success seems daunting. When I’m in these situations, I take a deep breath and go for a walk to clear my head. Once I have a steady mind, I start by asking myself questions that can help guide my marketing efforts. Knowing the customer, assessing user preferences, and knowing what to measure drive our field. The right marketing questions can help you find these essential answers. So, let’s dive into seven essential marketing questions to guide your marketing soul-searching this year. How can you measure your customer experience? How do users perceive your company? Which competitor do users prefer and why? Why do certain pages have high bounce rates? How has your customer experience changed over time?
More here: 7 Marketing Questions Teams are Asking in 2024 (+Data & Insights)
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