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EmailToolTester: Shopify Email vs Klaviyo: Which is better for your Shopify store?
- March 8, 2024
- Posted by: Top Deliverability
- Category: Email Services EmailToolTester Industry News
EmailToolTester just issued another insightful post:
Finding the right email marketing tool is key for Shopify store owners looking to connect with their audience. In my Shopify store, I use Shopify Email for simple marketing and transactional email, but as my list has grown I’ve been considering other options. There’s been a lot of buzz about Klaviyo lately, so we decided to test it against Shopify’s built-in email marketing platform. We were impressed with Klaviyo’s advanced features and sophisticated automated marketing. However, Shopify Email is still a good choice for budget-conscious ecommerce businesses, or those looking for easy set-up. Let’s take a look at both Shopify Email and Klaviyo to find the best fit for your ecommerce store. Shopify Email vs Klaviyo: Pros and Cons Shopify Email Pros: 10,000 sends/month included in the price of your Shopify subscription Automatic branding applied across email templates Good selection of pre-built segmentation templates Cons: Dynamic products not available for email campaigns
Read more from the original source: Shopify Email vs Klaviyo: Which is better for your Shopify store?
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