Growth Hacking
What exactly does Growth Hacking mean, and how does this innovative concept differ from traditional marketing? Find out all you need to know and how to become a growth hacker in this guide. What’s Growth Hacking? Growth Hacking is a marketing process or methodology that aims to accelerate the growth of a company quickly and at minimum cost. Growth Hacking is a trick or stratagem to grow. This could make you think of something impromptu (or the so-called “pirate marketing”), but that’s not the case: Growth Hacking follows a strict framework where every idea and investment get tested in advance. This is where Growth Hacking becomes revolutionary. How Growth Hacking works: techniques and strategies Facebook, Twitter, LinkedIn, Airbnb, Dropbox, Reddit, and GoPro are just a few examples of startups which, using Growth Hacking techniques, have experienced record expansion figures in less than a decade. Professionals achieved such a result by…