Top Deliverability’s Blog
Sendingblue: 6 CRM Best Practices for Marketing & Sales Teams
- January 2, 2024
- Posted by: Top Deliverability
- Category: ESPs Industry News Sendinblue
Sendingblue just published a new engaging story:
Customer relationship management (CRM) typically refers to software used to help businesses manage data to improve sales and relationships. But with so many tools and features, software can quickly become overwhelming. That’s why we put together our CRM best practices for managing and growing your business. In this article, we outline the six pillars you should build your CRM strategy on. 6 CRM Best Practices From finding the right CRM to using all the features it has to offer, these CRM best practices will help you make the most of your system so you can scale your business. 1. Use CRM software Customers expect consistent communication across channels and departments. At the same time, customers engage with brands through many channels (think email, live chat, social media, etc), making it difficult for companies to meet those expectations. With only 22% of companies having unified customer experience (CX) data across departments
Read more from the original source: 6 CRM Best Practices for Marketing & Sales Teams
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