Top Deliverability’s Blog
Mapp: T-Systems: How will your consumers shop in 2030?
- May 10, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Mapp
Mapp just published another interesting write-up:
Imagine you’re in 2008 again; could you have imagined that our phones would one day become everyone’s go-to for shopping, music, TV, browsing, and socializing? Fast forward to 2022, these aspects of everyday life are now almost overwhelmingly defined by modern technology, thanks to the technological evolution of smartphones, cloud computing, and mobile internet. And the digital evolution isn’t over yet, as new developments and innovations show no sign of slowing down. The penetration of technology in our everyday lives has a heavy impact on the retail industry. To adapt to the digitally-conscious consumer, all brands and retailers must find ways to use technology to add value to the shopping experience. Rather than a need to change to survive, brands and retailers need to envision this as an opportunity to create a positive shopping experience that can turn new customers into long-term fans. You can learn more about AI-driven…
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