Top Deliverability’s Blog
Mapp: Spring Update 2021: What’s New in Mapp Cloud
- May 11, 2021
- Posted by: Top Deliverability
- Category: ESPs Industry News Mapp
Mapp just shared another insightful story:
Our Spring Product Update includes 15 new functionalities and improvements for Mapp Cloud – including the integration of direct mail for print campaigns, data feeds that enable automatic imports, and forecasting to help you make the best business decisions. Keep reading to find out the highlights of this quarter’s release! You’ve got (direct) mail! Marketers can now step up their cross-channel marketing game with Mapp’s newest channel integration: Direct Mail. Direct mail connects online and offline marketing activities and effectively leverages touchpoints in the customer journey. Expand your cross-channel reach and boost engagement! Print integration allows marketers to complement their digital engagement strategy with physical marketing communications, such as letters, postcards, and flyers, sent via a broad European postal delivery network.This integration is based on a partnership with optilyz, Europe’s leading programmatic print solution. Here’s how you could implement direct mail: Customer reactivation: After a period of inactivity, reach out…
Read more: Spring Update 2021: What’s New in Mapp Cloud
P.S. Do you need help with Mapp? check our Email Service Provider Handbook or Ask for a Consultation
Email Service Providers Handbook
The most comprehensive “Handbook of Email Service Providers“!
All SpamAssassin rules in one place, EXPLAINED!
& REPLY CODES
All SMTP/ESMTP commands and reply codes in one place, EXPLAINED!
Free DNS Tool
Check the DNS records of your domain with our free DNS tool.
The most comprehensive Email Deliverability and Marketing Glossary!