Mapp: Best Enterprise Marketing Automation Platform: Mapp wins 2021 MarTech Breakthrough Award

Mapp just posted a new engaging blog:

London/San Diego, 16 August 2021 – Mapp, the international provider of insight-led customer experiences, today announced that its Mapp Cloud platform has been selected as the winner of the “Best Enterprise Marketing Automation Platform” award in the fourth annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry today. Mapp Cloud combines data with artificial intelligence (AI) to generate actionable insights that let brands connect with consumers along their journey. It’s an enterprise-level customer engagement platform without the enterprise-level cost. Through the Mapp Cloud platform, a brand can realign its online strategy and combine customer data from all touchpoints to develop a richer, more holistic view of its customers, and easily actionable insight-led engagement at scale. This reduces abandonment and churn, helps brands acquire more customers, while also extracting…

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