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Litmus: The Litmus Team’s Favorite Emails of January 2022
- February 1, 2022
- Posted by: Top Deliverability
- Category: Email Design Industry News Litmus
Litmus just published a brilliant write-up:
Welcome to 2022 and another year of feeling inspired by the incredible work of email marketers. In January, our inboxes were brimming with exciting campaigns that encouraged us to push the envelope as we plan out our own email program. From empathetic and relevant messaging, to personalized experiences and creative trends, we celebrate the brands that are coming out of the gate strong. Read on to see the Litmus team’s favorite emails of January 2022. Jaina Mistry, Senior Email Marketing Manager Emma Subject line: 2022 predictions are in… Preview text: You can thank us later Jaina says: There were a couple of things that stood out to me: 1) the gradual tease out of what to expect in the ebook, which then eventually lead to the main call-to-action to download and 2) having the headshots and names of folks involved adds a lovely human touch to the email. Jess Materna,…
Read more: The Litmus Team’s Favorite Emails of January 2022
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