Top Deliverability’s Blog
Litmus: How Litmus Uses Litmus Personalize (A Hands-On Guide for Email Teams!)
- December 7, 2023
- Posted by: Top Deliverability
- Category: Email Design Industry News Litmus
Litmus just posted a new brilliant story:
Personalization is all the rage in email these days – and with good reason! In a world more saturated with information than ever before, personalization is a great way to add a human touch to communications and increase the relevance of your missive in the subscriber’s inbox. And there are so many great tools out there that make this possible! Our favorite, of course, is Litmus’ own Litmus Personalize —a powerful personalization tool that enables teams to utilize dynamic content, use AI to fuel product recommendations, and so much more. Today, we’ll sit down with Carin Slater and Hannah Tiner, two of our own email experts, and take a look at how email teams can make the most of Litmus Personalize. Table of contents: What is Litmus Personalize? What Litmus Personalize features does the Litmus team use most often? The Litmus Personalize workflow Our favorite features Fun facts about Litmus
Read more from the original source: How Litmus Uses Litmus Personalize (A Hands-On Guide for Email Teams!)
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