Top Deliverability’s Blog
Litmus: A Year in Review: How Litmus Helps Email Marketers Do More With Less
- December 20, 2022
- Posted by: Top Deliverability
- Category: Email Design Industry News Litmus
Litmus just released a new engaging blogpost:
At Litmus, we build and send email marketing campaigns—just like you! We get how hard it can be to get the most out of email. Hitting send is just one piece to the puzzle; there’s building, personalization, testing, review, analyzing and so much more to running an email program. Email is essential; more than 40% of marketers say email marketing it’s very critical—up nearly 30% since before the pandemic. But as important as email marketing is, meeting the demands of subscribers’ expectations and changing privacy measures can be tough. That’s why efficiency and effectiveness were our top priorities for 2022. Here’s how we evolved to help email marketers do what they do best, better. Table of Contents: Litmus’ 2022 Product Highlights Merge tags in Litmus Builder Litmus ESP Sync Optimizations in Builder Email Testing Profiles 6 new email clients to test in Email Performance Indicators New Analyze Dashboard Litmus Extension
Read more here: A Year in Review: How Litmus Helps Email Marketers Do More With Less
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