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HubSpot: What is an Audience Profile? [Steps + Examples]
- June 16, 2023
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just issued a engaging post:
Determining your audience profile is a critical step in ensuring your campaign is successful. An audience profile can help you personalize your campaign’s messaging to reach those most likely to convert, and limit the amount of spend you might’ve otherwise wasted on underperforming ads. Here, we’ll explore the information you need to include in an audience profile, how to write an audience profile, and audience profile examples. Table of Contents What is an audience profile? What information should I include in an audience profile? How to Write an Audience Profile Why is audience profiling important? Audience Profile Examples Media Audience Profiles An audience profile is different than a target market, or buyer persona. A target market includes every single prospective buyer for your product or service. For instance, perhaps you sell software that can be used for different use cases in different industries. In this case, a target market includes
Continued here: What is an Audience Profile? [Steps + Examples]
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