HubSpot: Twitter Topics: How to Use It & What Marketers Need to Know

HubSpot just posted another interesting article:

Twitter Topics makes it easier for Twitter users to sift through the roughly half billion tweets published daily and find content related to their interests.  As a marketer, Twitter Topics can help you stay focused on audiences in your industry that fit your customer profile and join in on conversations that make the most sense for you to join.  In this post, we’ll discuss everything you need to know about the platform’s native feature, including:  What is Twitter Topics?  How to Use Twitter Topics Four Ways Marketers Can Leverage Twitter Topics With Twitter Topics, you can follow topics as well as people that often tweet about relevant topics. When Twitter launched the feature in 2019, it said Topics was meant to shift the platform towards conversation and away from one-off comments by influencers and celebrities: “Previously, all of the work was on you to figure out the best way to

Read more from the original source: Twitter Topics: How to Use It & What Marketers Need to Know