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HubSpot: The Complete Guide to Stakeholder Management
- December 28, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just published a new interesting write-up:
Successful projects have support from stakeholders across the organization. That’s why stakeholder management is essential for any initiative. Stakeholder management allows you to identify and meet leaders’ needs while keeping communication open. In this article, you’ll learn what stakeholder management is, why it’s important, and how to create a stakeholder management plan. Table of Contents What is stakeholder management? Why is stakeholder management important? Benefits of Stakeholder Management Inside the Stakeholder Management Process Tips for Stakeholder Management Why is stakeholder management important? Projects fail when the interests and needs of stakeholders are ignored. This leads to a lack of buy-in from key stakeholders, which can jeopardize the success of the project. When stakeholders feel their needs are being met, they’re more likely to support the project. On the other hand, if their needs are not met, they may try to block your initiative. Stakeholder management helps build positive relationships that
Continued here: The Complete Guide to Stakeholder Management
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