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HubSpot: How Local Business Schema Can Boost Your Company’s Visibility Online
HubSpot just issued a new interesting write-up:
You’ve started a website for your local business, but with so much competition out there, you may be struggling to make your website more visible online. That lack of visibility could hinder potential customers from finding your company. To improve your visibility in search engine results, local business schema could be the tool you need. By including local business schema in the code of your website, search engines like Google, Bing, and Yahoo will be able to better understand your business and rank it higher in search results. But before you can start implementing local business schema, you need to first learn what it is and how it works. What is local business schema? Local business schema is a kind of structured data markup code that can be added to your business’ website to make it easier for search engines to identify what type of organization you are and the
Read the original here: How Local Business Schema Can Boost Your Company’s Visibility Online
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