Top Deliverability’s Blog
HubSpot: How Airbnb Used Social Listening to Generate Millions of Impressions in 24 Hours
- June 6, 2023
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just posted another interesting blog:
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. If you’ve spent time on TikTok in the past year, you’ve likely heard the name Alix Earle. In 2022, Earle rose to TikTok stardom by posting “get ready with me” videos and chronicling her experiences as a student at the University of Miami. With over 5.3 million followers on the platform, Earle is one of TikTok’s top creators earning up to $70,000 per sponsored post. Earle recently went on a trip to Europe with a group of 11 friends, some of whom were content creators themselves. Upon arriving in Italy, the group learned the house they reserved through Booking.com didn’t actually exist, leaving them stranded with nowhere to stay. Naturally, the group took to TikTok to post about the situation. How Airbnb Earned Millions of Impressions Through
Read more here: How Airbnb Used Social Listening to Generate Millions of Impressions in 24 Hours
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