Top Deliverability’s Blog
HubSpot: 16 Effective Ways to Build Your Online Presence
- December 30, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just published another brilliant blog:
The other day I was trying to find the perfect dress pant yoga pants because I wanted comfortable, professional clothing options. When I searched for “dress pant yoga pants” on Google, I found the brand Betabrand. Amazingly, the company dominated the top four search results. The first two results were their website, the third was their Amazon page, and the fourth was a review of their product. Deciding I wanted to look into it further, I searched for Betabrand on Google and found their social media pages, a Wikipedia page, their website, their Amazon store, and reviews. They were impossible to ignore online. Ultimately, I ended up making a purchase. My buyer’s journey is not unique. In fact, according to Adaptive Marketing, 97% of consumers use the internet to find a business. That’s why having an online presence is important. It helps consumers find your brand before they are aware
Continued here: 16 Effective Ways to Build Your Online Presence
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