Top Deliverability’s Blog
HubSpot: 15 Brands That Demonstrate Social Responsibility in 2022
- September 19, 2022
- Posted by: Top Deliverability
- Category: ESPs HubSpot Industry News
HubSpot just released a brilliant story:
Consumers want brands to make a difference. In fact, Havas’ Meaningful Brands Report 2021 found that 73% of respondents think brands must act now for the good of society and the planet. In that same survey, 64% of respondents said they prefer to buy from companies with a reputation for purposeful action, not just their profits. When brands act for the good of society and the planet, they’re being socially responsible. In this post, we’ll discuss: What is social responsibility? How can brands be socially responsible? 15 Socially Responsible Brands What is social responsibility? For businesses, social responsibility is showing care and value for society and the planet in addition to, or equal to, how much care is shown for their profits and their bottom line. How can brands be socially responsible? Brands can be socially responsible by ensuring employees have a safe work environment and are paid a living wage
Read more here: 15 Brands That Demonstrate Social Responsibility in 2022
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