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Campaign Monitor: Should You Add Virtual Reality to Your Omnichannel Marketing Strategy?
- April 19, 2023
- Posted by: Top Deliverability
- Category: Campaign Monitor ESPs Industry News
Campaign Monitor just issued a new brilliant article:
Consumers’ use of augmented reality (AR) and virtual reality (VR) technology is a novel trend that seems to be scaling upward lately — such a trend, what some may view as a fleeting fad, may be the next big, innovative opportunity for marketers across the globe to engage customers, both new and current. In the last few years, AR and VR technologies have been continually, and at an increasingly rapid pace, transforming the way consumers choose to spend their hard-earned dollars. In an omnichannel marketing strategy, AR and VR technologies ultimately provide customers with a digital experience in place of a traditional, physical one, offering brands a new space to market their products and services. The money-making power of the internet With such ongoing innovations in e-commerce, forecasters at Forbes predict that the global e-commerce market will total $6.3 trillion in 2023, and by 2026, the e-commerce market is expected
Continued here: Should You Add Virtual Reality to Your Omnichannel Marketing Strategy?
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