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Campaign Monitor: How to Send the Right Message with Your Email Newsletter Design
- February 22, 2022
- Posted by: Top Deliverability
- Category: Campaign Monitor ESPs Industry News
Campaign Monitor just issued a new insightful write-up:
No matter how good the content is, design can make or break your newsletter. Here are some email newsletter design tips, and how to optimize for conversion. Any designer worth their salt will tell you good design is invisible, but that doesn’t mean it’s effortless. Your messaging depends on design to be effective. A good email newsletter design is not just attractive; it markedly complements the words you’ve written. Email templates are a great tool for most marketers; unless you have hours to spend on design and layout, we recommend using one rather than starting from scratch. Drag-and-drop email builders allow you to customize any template to make it yours. In fact, making the changes is often easier than making them look good. Here’s how to turn a basic template into a customized email your readers will love to receive. Choose an email newsletter template that fits your content Have…
Read more: How to Send the Right Message with Your Email Newsletter Design
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