Top Deliverability’s Blog
Mailjet: The Ultimate Guide to Building Your Email Marketing Team
- January 25, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Mailjet
Mailjet just published another insightful article:
Steve Jobs once said, “Great things in business are never done by one person. They’re done by a team of people.” The same should go for your email strategy. Building an email team is never an easy undertaking, but get it right and it will let you tap into the full potential of your email marketing channel. You’ll be able to establish and fine-tune processes, nurture in-house talent, and build a list of email subscribers that help you generate revenue. You’re probably thinking: but how many people do you need in your email marketing team? What roles should they have? Can you outsource the whole operation and see the same results? You can relax, because in this guide we’ll explore all these questions and run through the fundamentals of building an effective email team. Table of Contents Should you build an in-house email team? Should you hire specialists or generalists…
Read the original here: The Ultimate Guide to Building Your Email Marketing Team
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