jen nespola lantz
Looking to warm up your new sending IP address? Wondering how that all works? Looking for a deep dive with detailed information to guide you through every step of the process? If so, you’re in luck! My Kickbox colleague Jennifer Nespola Lantz has got you covered. Here you’ll find links to her five part Kickbox U blog series on IP warming:What Is IP Warming & Why Is It Important?Before You Start the IP Warm Up ProcessThe Plan: How to Build Your Domain & IP Warming ScheduleExecuting Your Plan & IP Warming Best PracticesStaying Warm: Maintaining Your IP ReputationBonus (not really): Need to keep warm while working at home while warming that IP address? Tips abound.
Today’s guest post comes from my colleague Jennifer Nespola Lantz, VP of Industry Relations and Deliverability at Kickbox, keeping us updated on yet another change that affects email privacy and tracking. Take it away, Jennifer!🔔 Ding, ding, ding 🔔 More fun updates about privacy in email. But first, those sneaky ‘spy pixels’ in email are still out there plundering the email world. So to combat them, we have another competitor out there vehemently shaking their fist in their air at them.Full disclosure, I’ve been an active user and proponent of open tracking as a tool for deliverability, but because it’s early in the week, I thought it would be fun to play the antagonist.On January 20th, Bleeping Computer reported on ProtonMail’s introduction of their email tracker blocking system. ProtonMail’s support page confirms that their new “enhanced tracking protection” is now enabled by default for all users. From what I’ve seen…
Over on the Kickbox blog, my colleague Jennifer Nespola Lantz talks about sending domains and what you need to think about if you want to share domains between multiple email provider platforms. It’s a common thing, right? You are probably using more than one service provider, CRM or automation platform. You’ve probably also got a corporate email system in the mix. Can you send from more than one platform using the same domain? And if so, should you? What are the limitations and concerns around using the same domain to send from multiple systems? Jen walks us through it.