Top Deliverability’s Blog
Postmark: What’s an email API (and how to select the right one)?
- February 9, 2022
- Posted by: Top Deliverability
- Category: ESPs Industry News Postmark
Postmark just shared another engaging blogpost:
When building a digital product, chances are that at some point, you’ll need to integrate email functionality. Maybe you’d like to set up a password reset email flow, use an email-based login process for your app, send receipts or other transactional emails, or automate onboarding or newsletter sending. Or maybe you’re looking for a way to let your customers send emails from your app. No matter what your email use case is, there’s one problem: Getting emails delivered is harder than you might think. Setting up and maintaining an email infrastructure that processes emails fast and reliably takes time, skill, and effort. Most developers can’t (or don’t want to) handle it themselves and opt to use a dedicated email delivery service instead. Email APIs are making it easy to connect to these delivery services so that you can easily integrate email functionality into your app or product. What is an…
More here: What’s an email API (and how to select the right one)?
P.S. Do you need help with Postmark? check our Email Service Provider Handbook or Ask for a Consultation
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