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Litmus: Optimize Your Emails From Top to Bottom With These 27 Tips
- January 18, 2023
- Posted by: Top Deliverability
- Category: Email Design Industry News Litmus
Litmus just shared a new insightful write-up:
There’s a lot to consider before you hit send on your latest campaign or send a new template into the world. With so many variables, opportunities to optimize your emails can hide in plain sight. It’s a bit like starting a home project and promising to come back to it later. The busy-ness of life sends the details to the background, and you get used to how the half-finished room looks. When you create emails day in and day out, it’s tempting to look at bigger and more exciting ideas. Sometimes, it pays to go back to basics. Here are some tips and best practices that I keep in mind as Litmus’ email developer, across six essential parts of an email. Carve out some time for an email check-in—and see where you may have opportunities to optimize. 6 email sections to optimize Don’t know how to optimize your emails? Start
Read more: Optimize Your Emails From Top to Bottom With These 27 Tips
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