Top Deliverability’s Blog
Litmus: How To Maximize Your Holiday Email Campaigns, From Puns To Pranks
- April 12, 2024
- Posted by: Top Deliverability
- Category: Email Design Industry News Litmus
Litmus just released another brilliant write-up:
There are many major holidays marketers circle on their campaign calendars, as they are dependable revenue drivers to count on every year. These holidays require solidified weeks-long marketing campaigns, like Black Friday, Thanksgiving, and the winter holidays. But what about those holidays in between, the “fun holidays”? These are those holidays that pop up in entertaining marketing campaigns, like National Donut Day (June 7th, by the way ) and National Pet Day. Many marketing teams may waffle around the idea of whether or not to do a campaign around these fun holidays. In a time when marketers know how important it is to make every email send count, the question is, no matter your industry, how can you make a relatable, engaging and fun holiday email campaigns—that convert—for your subscribers? Let’s take a look at my own inbox to answer that question! Over the course of a few weeks, three
Read more from the original source: How To Maximize Your Holiday Email Campaigns, From Puns To Pranks
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