Top Deliverability’s Blog
Litmus: How the Litmus Team Uses Email Guardian (and You Can Too!)
- December 22, 2023
- Posted by: Top Deliverability
- Category: Email Design Industry News Litmus
Litmus just issued a interesting post:
Building emails for an email company whose primary audience is email marketers is… tough. Email marketers have incredibly high standards when it comes to the emails that land in their inbox. Sure, email clients don’t make it easy with over 300,000 potential email renderings and email client updates that can happen on average every 1.2 days. But we’re up for that challenge at Litmus. How we stay on top of 120+ emails and email templates How does the Litmus team keep tabs on how their critical emails and email templates display? Every quarter, we test every single email template in our Litmus Design Library using Previews & QA to ensure there are no critical issues. Our focus here is to ensure that every single email and email template still displays (or renders) as expected in every email client and device. While this quarterly task is invaluable in helping us maintain
More here: How the Litmus Team Uses Email Guardian (and You Can Too!)
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