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GlockApps: Email Deliverability vs. Delivery: What’s the Difference and What Do You Need to Check?
- March 18, 2024
- Posted by: Top Deliverability
- Category: Email Services GlockApps Industry News
GlockApps just issued another insightful blogpost:
Email Delivery vs. Email Deliverability: How Not to Mix It Up You’re probably familiar with the situation when you spend days planning every detail of your campaign, crafting the perfect email for your target audience, and hoping that every copy of your email will be seen and appreciated by the recipient. And, honestly, there’s nothing more frustrating than realizing that your messages never reached your subscribers. It doesn’t matter how carefully you planned your strategy and campaign implementation, if an email doesn’t end up in the inbox, it’s obvious that your goal hasn’t been achieved. Trying to find out why your email was not delivered, you start to dive into all the details and surely come across such a concept as deliverability. Every experienced email marketer knows this term and will immediately tell you what it means. However, not-so-skilled professionals often confuse the key difference between delivery and deliverability, although
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